Privacy Policy

UK GDPR Compliant

Last updated: 30 July 2025

1. Introduction

Welcome to FXL7 (“we”, “us”, “our”). FXL7 operates as a UK-based digital agency providing web development, SEO, content writing, and social media marketing services.

This Privacy Policy explains how we collect, process, store, and safeguard personal data in line with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. Who We Are (Data Controller)

FXL7 is currently operated by Zayn Syed as a self-employed sole trader in the UK.

Our correspondence address is:
182-184 High Street North, London, E6 2JA (via Icon Office).

This is a registered correspondence address and not a physical office location. FXL7 operates remotely.

Future Incorporation Notice:
Once FXL7 becomes incorporated as FXL7 Ltd., this Privacy Policy will automatically apply to the limited company. At that time, we will add our Company Number under this section.

For all data privacy matters, contact: privacy@f-xl7.com

3. Data We Collect

We may collect and process the following personal data:
– Contact details: name, email, phone number (via forms, enquiries, or client onboarding).
– Website usage data: IP address, browser type, device info, and analytics data (via cookies).
– Marketing preferences: if you opt in to updates or newsletters.
– Project data: information necessary to deliver services for clients (e.g. website logins or brand materials).
– Billing details: such as client name, business address, and VAT number (if provided) for invoicing and accounting purposes. No payment card details are collected or stored via this website.

4. How We Collect Data

– Directly from you (via contact forms, emails, contracts).
– Automatically (cookies, analytics, and tracking tools when you browse our site).
– From client collaboration tools (e.g. Trello, Slack, email) when managing projects with our team.

5. Purpose & Legal Basis for Processing

We process your personal data based on:
– Contract (to respond to enquiries and deliver services).
– Legitimate interest (to improve services, ensure operational efficiency, and communicate with clients).
– Consent (for marketing emails, non-essential cookies, or optional surveys).

6. Remote Team & AI Disclosure

FXL7 operates using a remote team located in the UK and abroad. Some project tasks (e.g. research, content drafting, or design assistance) may be supported by AI-driven tools under our supervision.

– All AI tools are used responsibly and do not process sensitive personal data without prior consent.
– Any data shared with AI tools or remote team members is minimised and protected in line with UK GDPR requirements.

7. Cookies & Tracking

We use cookies for analytics, preferences, and functionality. You will be asked to consent before non‑essential cookies are placed.

Full details are provided in our Cookies Policy.

8. Sharing Your Data

We will never sell your personal data. We may share it with:
– Service providers (e.g. hosting, analytics, email and task management software) under binding agreements.
– Remote team members working under our direct instruction and confidentiality agreements.
– Authorities where required by law.
– Business buyers if FXL7 is sold or restructured.

9. Data Retention

We keep personal data only as long as necessary:
– Enquiries: until you request deletion.
– Clients/projects: for the life of the project + up to 7 years (for legal, tax, and accounting purposes).

10. Data Security

We implement technical and organisational measures to protect personal data:
– SSL (HTTPS) encryption on all web pages.
– Secure cloud storage and encrypted backups.
– Limited-access systems for remote team members.
– Training on data handling for all team members (human or AI-assisted).

11. Your Rights

Under UK GDPR, you have the right to:
– Access, correct, or delete your personal data.
– Restrict or object to certain processing.
– Withdraw consent at any time.
– Request a copy of your data.
– Lodge a complaint with the ICO (Information Commissioner’s Office).

To exercise these rights, email privacy@f-xl7.com

12. Changes to This Policy

We may update this policy as laws change or when our business structure evolves (e.g. after incorporation). Updates will always include the revision date above.

13. External Links

Our website may link to third-party websites. We are not responsible for their content or privacy practices.

14. Legal Jurisdiction

This Privacy Policy is governed by the laws of England and Wales and complies fully with UK GDPR.