At FXL7, we understand that SEO is more than rankings—it’s about visibility where it matters, traffic that converts, and growth that lasts. We focus on building long-term results by aligning search engine strategy with your real-world business goals.
Whether you’re trying to reach more local customers, expand across the UK, or compete in a saturated space, our team works with you to create a customised SEO roadmap that makes sense for your business.
We support you through every step: in-depth keyword research, technical performance fixes, content optimisation, on-page structure, and reputation-building backlinks. But more importantly, we explain it all in plain English—so you’re never left in the dark about what’s happening behind the scenes.
Our job isn’t just to optimise your site. It’s to give you clarity, confidence, and control over how your business performs online. With clear reporting, hands-on support, and strategies that evolve with your goals, you won’t just feel like a client—you’ll feel like a partner.
SEO with us means less guesswork, more results, and a team that’s invested in your success.
Our SEO services are designed to give you clarity, control, and growth. We don’t sell vanity metrics we build systems that consistently increase your visibility, authority, and inbound traffic. Whether you’re targeting your local audience or scaling nationally, we align our strategy with what your business actually needs to grow.
We break SEO down into four core areas that work together to create powerful, long-term results.
At FXL7, we don’t believe in bloated retainers or robotic reports. We believe in building real relationships with businesses that want to grow the right way.
Our SEO isn’t a one-size-fits-all service. It’s a process of understanding who you are, what your customers need, and how search engines can become a long-term asset for your brand. We work with purpose-driven SMEs, CICs, and growing businesses that want results they can actually see and understand.
We treat your website as if it’s our own. Every fix, every optimisation, every piece of content we touch is done with care, skill, and a clear focus on impact. Whether you’re just starting your online journey or trying to recover from a drop in rankings, we help you rebuild and move forward with confidence.
With honest advice, clear reporting, and personal UK-based support, we’re here to be more than just your SEO agency. We’re here to be part of your team.
We make SEO simple, transparent, and effective. Our process is designed to remove confusion and deliver consistent progress, month after month. Every stage is mapped out with your goals in mind — so you always know what’s happening, why it matters, and how it’s helping you grow.
We begin with a deep dive into your website, current rankings, and technical structure. This helps us identify issues, opportunities, and the fastest wins.
We analyse your industry, target audience, and top competitors. Then we map out high-value keywords that bring in relevant, ready-to-convert traffic.
We fine-tune your content, structure, meta tags, and internal linking to ensure every page performs better both for users and search engines.
From page speed and mobile usability to crawl errors and site architecture — we get under the hood and sort out the things most businesses ignore.
We help build your reputation with high-quality backlinks and local citations. Our strategies are 100% ethical and built for long-term growth.
Every month, you’ll get a clear, easy-to-understand report showing your traffic, keyword progress, and what’s next on the roadmap.
Want to know how your website is really performing in search? Our free SEO report gives you instant clarity on what’s working, what’s holding you back, and where your biggest growth opportunities are.
We’ll scan your site and deliver a clear, jargon-free summary of your SEO strengths and weaknesses — no obligations, no pressure, just honest insight from professionals who care.
Find out if your site is holding itself back with slow speeds or structural issues.
See how well you rank for important terms and where you’re being outranked.
Simple, tailored recommendations to help you move forward with confidence.
This audit is 100% free and comes with no obligation. It’s simply our way of helping you understand how your website can perform better in search results. By submitting your details, you agree to our Privacy Policy and consent to us reviewing your website to provide a personalised SEO report.
Feature | Seed | Growth | Blossom |
---|---|---|---|
Basic SEO Setup ?Foundational SEO configuration: site visibility, permalinks, XML sitemap, robots.txt, and core plugin setup to ensure search engines can crawl your site. | ✔ | ✔ | ✔ |
Google Business Profile ?Creation/optimisation of your Google Business Profile (Maps listing): business info, categories, services, hours, and basic photo upload for local visibility. | ✔ | ✔ | ✔ |
Keyword Setup ?Initial keyword mapping for priority pages based on your services/locations, used to guide on-page content and metadata. | ✔ | ✔ | ✔ |
Meta Data Fixes ?Writing and applying SEO titles and meta descriptions for key pages to improve relevance and click-through rate in search results. | ✔ | ✔ | ✔ |
Monthly SEO Report ?Clear monthly report with traffic, rankings snapshots, conversions, and key actions taken—so you can see progress at a glance. | ✔ | ✔ | ✔ |
Analytics & Conversion Tracking Setup ?Installation and configuration of analytics (e.g., GA4) and goal/conversion tracking—forms, calls, purchases—so you can measure ROI. | ✔ | ✔ | ✔ |
Upgraded SEO (On-page) ?Deeper on-page optimisation: improved headings, internal linking, content refinements, image alt text, and page experience tweaks. | ✘ | ✔ | ✔ |
Technical SEO Audit & Fixes ?Audit and remediation of technical issues: indexation, broken links, speed/core vitals, redirects, canonical tags, and structured site architecture. | ✘ | ✔ | ✔ |
Local Directory Clean-Up ?NAP citation audit and fixes—cleaning inconsistent business listings across key directories to boost local SEO trust signals. | ✘ | ✔ | ✔ |
Blog SEO Optimisation ?Optimising blog posts for search: topic targeting, internal linking, metadata, schema where relevant, and featured image best practices. | ✘ | ✔ | ✔ |
Quarterly SEO Strategy Review ?Every quarter we review results and competitors, then adjust priorities and tactics to keep growth on track. | ✘ | ✔ | ✔ |
Competitor Tracking ?Monitoring competitor rankings, content, and link activity to identify opportunities and defend gains. | ✘ | ✔ | ✔ |
Schema Markup ?Structured data (schema.org) added to highlight business info, articles, services, FAQs, etc., enabling rich results in Google. | ✘ | ✘ | ✔ |
Backlink Outreach Campaigns ?White-hat outreach to secure high-quality links from relevant sites—boosting authority and rankings. | ✘ | ✘ | ✔ |
Competitor SEO Audit ?Deep dive into top competitors’ content, keywords, links, and structure to build a roadmap to outrank them. | ✘ | ✘ | ✔ |
Keyword Gap Analysis ?Finds valuable keywords your competitors rank for that you don’t—fuel for new pages and content expansion. | ✘ | ✘ | ✔ |
Crawl Error Fixes ?Resolving crawl errors (404s, server errors, blocked resources) so search engines can fully access your content. | ✘ | ✘ | ✔ |
Penalty Check & Recovery ?Audit for manual actions or algorithmic hits and create a recovery plan—cleanup, reconsideration, and content improvements. | ✘ | ✘ | ✔ |
Monthly Strategy Call ?A focused monthly session to review results, discuss priorities, and align next steps with your business goals. | ✘ | ✘ | ✔ |
Link Disavow Management ?Review and disavow of toxic backlinks that could harm rankings—submitted via Search Console when appropriate. | ✘ | ✘ | ✔ |
Know exactly what’s holding your site back, no strings attached.