SEO

3D illustration of a team discussing SEO audit and search analytics

SEO Built Around Your Vision

At FXL7, we understand that SEO is more than rankings—it’s about visibility where it matters, traffic that converts, and growth that lasts. We focus on building long-term results by aligning search engine strategy with your real-world business goals.

Whether you’re trying to reach more local customers, expand across the UK, or compete in a saturated space, our team works with you to create a customised SEO roadmap that makes sense for your business.

We support you through every step: in-depth keyword research, technical performance fixes, content optimisation, on-page structure, and reputation-building backlinks. But more importantly, we explain it all in plain English—so you’re never left in the dark about what’s happening behind the scenes.

Our job isn’t just to optimise your site. It’s to give you clarity, confidence, and control over how your business performs online. With clear reporting, hands-on support, and strategies that evolve with your goals, you won’t just feel like a client—you’ll feel like a partner.

SEO with us means less guesswork, more results, and a team that’s invested in your success.

Our SEO services are designed to give you clarity, control, and growth. We don’t sell vanity metrics we build systems that consistently increase your visibility, authority, and inbound traffic. Whether you’re targeting your local audience or scaling nationally, we align our strategy with what your business actually needs to grow.

We break SEO down into four core areas that work together to create powerful, long-term results.

Technical SEO

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We make sure your website runs clean under the hood — fast loading speeds, mobile optimisation, crawlable structure, and no hidden errors. Search engines love well-built sites, and so do your users.

On-Page SEO

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We optimise everything your users and Google see: keyword-rich headings, meta data, internal links, and high-converting content. If it's on the page, we make sure it performs.

Authority Building

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Using ethical, white-hat strategies, we help you earn backlinks from trusted sources. This builds your site’s credibility, improves rankings, and drives referral traffic from quality domains.

Local SEO

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If your customers are nearby, your SEO should reflect that. We optimise for Google Maps, location-based searches, and local directory listings so you're the go-to choice in your area.

Technical SEO

Read More
We make sure your website runs clean under the hood — fast loading speeds, mobile optimisation, crawlable structure, and no hidden errors. Search engines love well-built sites, and so do your users.

On-Page SEO

Read More
We optimise everything your users and Google see: keyword-rich headings, meta data, internal links, and high-converting content. If it's on the page, we make sure it performs.

Authority Building

Read More
Using ethical, white-hat strategies, we help you earn backlinks from trusted sources. This builds your site’s credibility, improves rankings, and drives referral traffic from quality domains.

Local SEO

Read More
If your customers are nearby, your SEO should reflect that. We optimise for Google Maps, location-based searches, and local directory listings so you're the go-to choice in your area.

Technical SEO

Read More
We make sure your website runs clean under the hood — fast loading speeds, mobile optimisation, crawlable structure, and no hidden errors. Search engines love well-built sites, and so do your users.

On-Page SEO

Read More
We optimise everything your users and Google see: keyword-rich headings, meta data, internal links, and high-converting content. If it's on the page, we make sure it performs.

Authority Building

Read More
Using ethical, white-hat strategies, we help you earn backlinks from trusted sources. This builds your site’s credibility, improves rankings, and drives referral traffic from quality domains.

Local SEO

Read More
If your customers are nearby, your SEO should reflect that. We optimise for Google Maps, location-based searches, and local directory listings so you're the go-to choice in your area.

What We Do

At FXL7, we don’t believe in bloated retainers or robotic reports. We believe in building real relationships with businesses that want to grow the right way.

Our SEO isn’t a one-size-fits-all service. It’s a process of understanding who you are, what your customers need, and how search engines can become a long-term asset for your brand. We work with purpose-driven SMEs, CICs, and growing businesses that want results they can actually see and understand.

We treat your website as if it’s our own. Every fix, every optimisation, every piece of content we touch is done with care, skill, and a clear focus on impact. Whether you’re just starting your online journey or trying to recover from a drop in rankings, we help you rebuild and move forward with confidence.

With honest advice, clear reporting, and personal UK-based support, we’re here to be more than just your SEO agency. We’re here to be part of your team.

3D illustration of a person analysing SEO analytics dashboard on a computer

How We Work

We make SEO simple, transparent, and effective. Our process is designed to remove confusion and deliver consistent progress, month after month. Every stage is mapped out with your goals in mind — so you always know what’s happening, why it matters, and how it’s helping you grow.

  • Initial Audit & Discovery

    We begin with a deep dive into your website, current rankings, and technical structure. This helps us identify issues, opportunities, and the fastest wins.

  • Keyword & Competitor Strategy

    We analyse your industry, target audience, and top competitors. Then we map out high-value keywords that bring in relevant, ready-to-convert traffic.

  • On-Page Optimisation

    We fine-tune your content, structure, meta tags, and internal linking to ensure every page performs better both for users and search engines.

  • Technical SEO Fixes

    From page speed and mobile usability to crawl errors and site architecture — we get under the hood and sort out the things most businesses ignore.

  • Authority & Backlinks

    We help build your reputation with high-quality backlinks and local citations. Our strategies are 100% ethical and built for long-term growth.

  • Monthly Reporting & Refinement

    Every month, you’ll get a clear, easy-to-understand report showing your traffic, keyword progress, and what’s next on the roadmap.

Free SEO Report

Want to know how your website is really performing in search? Our free SEO report gives you instant clarity on what’s working, what’s holding you back, and where your biggest growth opportunities are.

We’ll scan your site and deliver a clear, jargon-free summary of your SEO strengths and weaknesses — no obligations, no pressure, just honest insight from professionals who care.

  • Technical Health Check

    Find out if your site is holding itself back with slow speeds or structural issues.

  • Keyword Visibility

    See how well you rank for important terms and where you’re being outranked.

  • Actionable Opportunities

    Simple, tailored recommendations to help you move forward with confidence.

Get Your Free SEO Audit Report

    This audit is 100% free and comes with no obligation. It’s simply our way of helping you understand how your website can perform better in search results. By submitting your details, you agree to our Privacy Policy and consent to us reviewing your website to provide a personalised SEO report.

    Our Web Packages

    Seed

    A focused three-month plan to set up core SEO essentials and boost search presence for local audiences.
    £ 350 Per-Month
    • Basic SEO Setup
    • Keyword Setup
    • Google Business Profile
    • Monthly Reports
    • Analytics & Tracking

    Growth

    Includes Start package plus upgraded on-page SEO, technical fixes, and local directory clean-up for higher
    £ 325 Per-Month
    • Technical SEO
    • Blog SEO
    • Competitor Tracking
    • Local Directory
    • SEO Review

    Blossom

    Advanced outreach, keyword gap analysis, and full SEO authority building for maximum search impact.
    £ 300 Per-Month
    • Backlink Outreach
    • Schema Markup
    • Penalty Check
    • Keyword Analysis
    • Strategy Call
    FeatureSeedGrowthBlossom
    Basic SEO Setup ?Foundational SEO configuration: site visibility, permalinks, XML sitemap, robots.txt, and core plugin setup to ensure search engines can crawl your site.
    Google Business Profile ?Creation/optimisation of your Google Business Profile (Maps listing): business info, categories, services, hours, and basic photo upload for local visibility.
    Keyword Setup ?Initial keyword mapping for priority pages based on your services/locations, used to guide on-page content and metadata.
    Meta Data Fixes ?Writing and applying SEO titles and meta descriptions for key pages to improve relevance and click-through rate in search results.
    Monthly SEO Report ?Clear monthly report with traffic, rankings snapshots, conversions, and key actions taken—so you can see progress at a glance.
    Analytics & Conversion Tracking Setup ?Installation and configuration of analytics (e.g., GA4) and goal/conversion tracking—forms, calls, purchases—so you can measure ROI.
    Upgraded SEO (On-page) ?Deeper on-page optimisation: improved headings, internal linking, content refinements, image alt text, and page experience tweaks.
    Technical SEO Audit & Fixes ?Audit and remediation of technical issues: indexation, broken links, speed/core vitals, redirects, canonical tags, and structured site architecture.
    Local Directory Clean-Up ?NAP citation audit and fixes—cleaning inconsistent business listings across key directories to boost local SEO trust signals.
    Blog SEO Optimisation ?Optimising blog posts for search: topic targeting, internal linking, metadata, schema where relevant, and featured image best practices.
    Quarterly SEO Strategy Review ?Every quarter we review results and competitors, then adjust priorities and tactics to keep growth on track.
    Competitor Tracking ?Monitoring competitor rankings, content, and link activity to identify opportunities and defend gains.
    Schema Markup ?Structured data (schema.org) added to highlight business info, articles, services, FAQs, etc., enabling rich results in Google.
    Backlink Outreach Campaigns ?White-hat outreach to secure high-quality links from relevant sites—boosting authority and rankings.
    Competitor SEO Audit ?Deep dive into top competitors’ content, keywords, links, and structure to build a roadmap to outrank them.
    Keyword Gap Analysis ?Finds valuable keywords your competitors rank for that you don’t—fuel for new pages and content expansion.
    Crawl Error Fixes ?Resolving crawl errors (404s, server errors, blocked resources) so search engines can fully access your content.
    Penalty Check & Recovery ?Audit for manual actions or algorithmic hits and create a recovery plan—cleanup, reconsideration, and content improvements.
    Monthly Strategy Call ?A focused monthly session to review results, discuss priorities, and align next steps with your business goals.
    Link Disavow Management ?Review and disavow of toxic backlinks that could harm rankings—submitted via Search Console when appropriate.

    Ready To Get Started?

    Book a free strategy call – no obligation, just honest advice.

    Book A Call